New Delhi : To amplify the spirit of the festive season, Maruti Suzuki offers its customers festival edition variants of three of its best-selling cars; Alto, Celerio and WagonR. These special festive edition variants are accentuated with a dynamic accessory kit that offers striking looks, style and comfort. Meant for the aspirational entry-level buyers, it aims to thrill the customers seeking a value-for-money and feature-rich offering to brighten up their festivities.
Speaking on the latest introduction of the festive edition variants, Mr. Shashank Srivastava, Executive Director (Marketing & Sales), Maruti Suzuki India Limited, said, “The entry car segment has witnessed a surge in demand this year. Maruti Suzuki’s stalwarts - Alto, WagonR and Celerio collectively contribute 75% of the entry segment and have driven the revival of entry segment cars. In the current times, customers are looking for options which offer trustworthy performance & are high on style quotient. To resonate on these attributes and celebrate the spirit of the festive season, we are now offering festival edition variants of Alto, Celerio and WagonR. We are excited to launch the bold and spirited festive edition variants of our top-selling cars. These special editions will stir up the festive enthusiasm with their dashing looks, style and comfort. Exclusive accessory kits for every edition will empower our trusted customers to choose and reflect their own distinctive styles this festive season.”
Brand Alto, an icon of Trust and India’s pride for 2 decades, has been the number 1 selling car since the last 16 consecutive years with 40 lakh happy families. Brand WagonR, which has a strong cherished legacy of 20 years, has consistently featured in the top 10 car models in the country. Celerio has been the category pioneer of Auto Gear Shift technology in India and is one of the most loved cars in this segment.