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New Product Development
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Product Development
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Initial
Sketches
Product
Development
New
Technology
Product
Development
The product development cycle at Maruti Suzuki has been considerably shortened to respond to market conditions. The last two years have seen the launch of five products, which is very new in the auto industry. We are also able to improve existing models and offer many variants in each category.
How is this made possible?
Do it right the first time
All aspects including Facility planning and capacity building is looked into and efficiency improvement methods at each level is implemented. Cost reduction is looked into at every stage.
Digital Mockup
Ergonomics Simulation
Tools Usage
Factory Layout
Other technical aides like the Digital Mockup and Ergonomics Simulation help check every aspect at the design level itself.
Ergonomics Simulation helps in checking the new product design even before the development is done. This translates into savings in terms of time and cost.
All other aspects like tools usage / assembly feasibility is done using digital mockup.
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