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Maruti Suzuki - Background

Strategies

Maruti- Future Plans
  Maruti Future Plans
 
A shift from compact cars to a complete car manufacturer is evident. Out of 5 strategic models
  - Swift, SX4, Vitara, Splash and A star, A star will be produced only in India.
SMC target is to reach 3 Million sales mark globally with a third of it being contributed by Maruti.
This clearly brings out increasing importance of Maruti's role in the SMC's global aspirations.
   
  These are the announcement that were made by Mr. O Suzuki, Chairman SMC who was recently in India. Vision is to increase the role for Indian managers in steering the company and to improve Indian R&D facilities to equal that in SMC Japan, both of which substantiate Suzuki's commitment towards Maruti.

Consequently, additional investment in the areas of R&D and Marketing & Customer interface has been announced. The same are in the process of quantification. Though some part will over lap with the current investment plan, but most of it will be additional.

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